The kitchen business is full of showrooms eager to give away kitchen designs to pretty much anyone.
It doesn’t need to be like that.
There is a proven system of presenting kitchen pricing before designing for potential customers.
It qualifies customer leads and boosts sales.
Homeowners don’t know kitchen project costs
Free kitchen designs are a showroom’s greatest wasted resource.
Homeowners use them to determine project costs, then toss them.
They expect free designs which equates to free work.
It’s bad for business.
If they want free, then let’s get them a fast price first.
Discuss potential customers’ kitchen prices early
Don’t expect potential customers to discuss their project budgets if you won’t. It’s a two-way street.
Most kitchen showrooms hope to entice with designs first. They avoid discussing money.
It’s a flawed strategy.
Take the first step by presenting initial price ranges without investing in their designs – at least not yet.
First, confirm they’ll work with your prices.
Then, invest in their kitchen designs.
It seems counter-intuitive, but it works.
Quoting kitchens without first designing?
Most kitchen showrooms don’t know how to provide potential customers with pricing before designing their kitchens.
Our First Pass Quoting System is the answer.
We use intake forms to ask the “right questions,” filtering results and sorting measurement data.
You get specialized plans that extract kitchen project pricing.
How to Start
Make “Quote then design, quote then design, quote then design . . .” your new mantra. Then take the following steps.
We explain how the First Pass Method works, then get your sales team onboard.
We confirm the sales project’s goals:
- Fewer unqualified designs.
- More sales.
Get your key designer or salesperson on board. (They’ll be the influencer who expands this initiative.)
We’ll be their dedicated kitchen designers.
When customers complete the First Pass Intake Form, it’s forwarded to us along with kitchen measurements.
We provide initial pricing and plans in two days. Any quantity.
Now your salesperson is equipped to present budgets and pricing.
They decide which kitchen projects to drop and which to design.
OKD continues creating full kitchen designs for qualified potential customers.
We’ll monitor customer responses and sales, then expand the program to other salespeople.
Sales increase as you quote first and design second.
Stop the kitchen design backlog
Get started with OKD Today
Stop the kitchen design backlog
Get started with OKD Today
Stop the kitchen
design backlog
Get started with OKD Today
Business tips from the OKD team
Business tips from
the OKD team
For a lot of kitchen showrooms, cabinet dealers, and online sellers, quoting is where momentum starts to break down.
For a lot of kitchen showrooms, cabinet dealers, and online sellers, quoting is where momentum starts to break down.
For a lot of kitchen showrooms, cabinet dealers, and online sellers, quoting is where momentum
Read More …
A lot of kitchen and cabinet businesses hit the same point as they grow: sales stay busy, but designs
A lot of kitchen and cabinet businesses hit the same point as they grow: sales stay busy, but designs
A lot of kitchen and cabinet businesses hit the same point as they grow: sales
Read More …
A lot of kitchen and cabinet companies lose momentum between the first customer conversation and the point where the
A lot of kitchen and cabinet companies lose momentum between the first customer conversation and the point where the
A lot of kitchen and cabinet companies lose momentum between the first customer conversation and
Read More …
Revision loops are one of the easiest ways for kitchen showrooms, cabinet dealers, and design teams to lose margin
Revision loops are one of the easiest ways for kitchen showrooms, cabinet dealers, and design teams to lose margin
Revision loops are one of the easiest ways for kitchen showrooms, cabinet dealers, and design
Read More …
Backlogs do not usually start with one big problem. They build quietly. A few more leads come in than
Backlogs do not usually start with one big problem. They build quietly. A few more leads come in than
Backlogs do not usually start with one big problem. They build quietly. A few more
Read More …
Selling cabinets online sounds efficient on paper. More leads. Faster quoting. Fewer in-showroom meetings. Wider reach. But for many
Selling cabinets online sounds efficient on paper. More leads. Faster quoting. Fewer in-showroom meetings. Wider reach. But for many
Selling cabinets online sounds efficient on paper. More leads. Faster quoting. Fewer in-showroom meetings. Wider
Read More …
A lot of revision loops start before design even begins. Usually, it is not because the designer got it
A lot of revision loops start before design even begins. Usually, it is not because the designer got it
A lot of revision loops start before design even begins. Usually, it is not because
Read More …
Cabinet Genies boosts showroom sales with OKD design support Showrooms feeling stuck in the balance between sales and design
Cabinet Genies boosts showroom sales with OKD design support Showrooms feeling stuck in the balance between sales and design
Cabinet Genies boosts showroom sales with OKD design support Showrooms feeling stuck in the balance
Read More …
For any kitchen cabinet distributor needing to grow their business more efficiently, the solution is literally at your fingertips:
For any kitchen cabinet distributor needing to grow their business more efficiently, the solution is literally at your fingertips:
For any kitchen cabinet distributor needing to grow their business more efficiently, the solution is
Read More …
Not every kitchen lead is ready for design. Some are serious buyers with a real project, a clear timeline, and
Not every kitchen lead is ready for design. Some are serious buyers with a real project, a clear timeline, and
Not every kitchen lead is ready for design. Some are serious buyers with a real project,
Read More …
A kitchen showroom can seem like its leads are flowing, when in reality, there are roadblocks that keep it falling
A kitchen showroom can seem like its leads are flowing, when in reality, there are roadblocks that keep it falling
A kitchen showroom can seem like its leads are flowing, when in reality, there are roadblocks
Read More …
A concept design is one of the most useful tools a kitchen sales team can have when used the
A concept design is one of the most useful tools a kitchen sales team can have when used the
A concept design is one of the most useful tools a kitchen sales team can
Read More …
A lot can go wrong when the first kitchen consultation is too loose. Let’s say that someone calls in
A lot can go wrong when the first kitchen consultation is too loose. Let’s say that someone calls in
A lot can go wrong when the first kitchen consultation is too loose. Let’s say
Read More …
OKD’s plug-and-play system will get you kitchen sales you never considered. What do we mean by “Plug-and-Play”? In the tech
OKD’s plug-and-play system will get you kitchen sales you never considered. What do we mean by “Plug-and-Play”? In the tech
OKD’s plug-and-play system will get you kitchen sales you never considered. What do we mean by
Read More …
There’s an important shift happening in successful kitchen showroom designers and owners that are helping them scale; The traditional
There’s an important shift happening in successful kitchen showroom designers and owners that are helping them scale; The traditional
There’s an important shift happening in successful kitchen showroom designers and owners that are helping
Read More …
A customer is ready to move forward. The first conversation went well, the project looks promising, and the sales
A customer is ready to move forward. The first conversation went well, the project looks promising, and the sales
A customer is ready to move forward. The first conversation went well, the project looks
Read More …
Increasing each customer’s contract amount (when mutually beneficial) can make or break a kitchen showroom.Showrooms that make it sell cabinets
Increasing each customer’s contract amount (when mutually beneficial) can make or break a kitchen showroom.Showrooms that make it sell cabinets
Increasing each customer’s contract amount (when mutually beneficial) can make or break a kitchen showroom.Showrooms that
Read More …
Have you ever dealt with ‘kitchen design/quote fatigue’? If you think the answer is no, but you feel exhausted
Have you ever dealt with ‘kitchen design/quote fatigue’? If you think the answer is no, but you feel exhausted
Have you ever dealt with ‘kitchen design/quote fatigue’? If you think the answer is no,
Read More …
The kitchen business is full of showrooms eager to give away kitchen designs to pretty much anyone. It doesn’t
The kitchen business is full of showrooms eager to give away kitchen designs to pretty much anyone. It doesn’t
The kitchen business is full of showrooms eager to give away kitchen designs to pretty
Read More …
Today, I want to demonstrate how to free your kitchen showroom salespeople. Freeing them to do what comes naturally: sell
Today, I want to demonstrate how to free your kitchen showroom salespeople. Freeing them to do what comes naturally: sell
Today, I want to demonstrate how to free your kitchen showroom salespeople. Freeing them to do
Read More …
When dealing with potential kitchen customers, you’re not just selling cabinets – you're listening for the future. Listen closely
When dealing with potential kitchen customers, you’re not just selling cabinets – you're listening for the future. Listen closely
When dealing with potential kitchen customers, you’re not just selling cabinets – you're listening for
Read More …
It’s about getting more quotes to more potential customers In this article: Simple steps to boost kitchen showroom sales growth
It’s about getting more quotes to more potential customers In this article: Simple steps to boost kitchen showroom sales growth
It’s about getting more quotes to more potential customers In this article: Simple steps to boost
Read More …
For a lot of kitchen showrooms, cabinet dealers, and online sellers, quoting is where momentum starts to break down.
For a lot of kitchen showrooms, cabinet dealers, and online sellers, quoting is where momentum starts to break down.
For a lot of kitchen showrooms, cabinet dealers, and online sellers, quoting is where momentum
Read More …
A lot of kitchen and cabinet businesses hit the same point as they grow: sales stay busy, but designs
A lot of kitchen and cabinet businesses hit the same point as they grow: sales stay busy, but designs
A lot of kitchen and cabinet businesses hit the same point as they grow: sales
Read More …
A lot of kitchen and cabinet companies lose momentum between the first customer conversation and the point where the
A lot of kitchen and cabinet companies lose momentum between the first customer conversation and the point where the
A lot of kitchen and cabinet companies lose momentum between the first customer conversation and
Read More …
Revision loops are one of the easiest ways for kitchen showrooms, cabinet dealers, and design teams to lose margin
Revision loops are one of the easiest ways for kitchen showrooms, cabinet dealers, and design teams to lose margin
Revision loops are one of the easiest ways for kitchen showrooms, cabinet dealers, and design
Read More …
Backlogs do not usually start with one big problem. They build quietly. A few more leads come in than
Backlogs do not usually start with one big problem. They build quietly. A few more leads come in than
Backlogs do not usually start with one big problem. They build quietly. A few more
Read More …
Selling cabinets online sounds efficient on paper. More leads. Faster quoting. Fewer in-showroom meetings. Wider reach. But for many
Selling cabinets online sounds efficient on paper. More leads. Faster quoting. Fewer in-showroom meetings. Wider reach. But for many
Selling cabinets online sounds efficient on paper. More leads. Faster quoting. Fewer in-showroom meetings. Wider
Read More …
A lot of revision loops start before design even begins. Usually, it is not because the designer got it
A lot of revision loops start before design even begins. Usually, it is not because the designer got it
A lot of revision loops start before design even begins. Usually, it is not because
Read More …
Cabinet Genies boosts showroom sales with OKD design support Showrooms feeling stuck in the balance between sales and design
Cabinet Genies boosts showroom sales with OKD design support Showrooms feeling stuck in the balance between sales and design
Cabinet Genies boosts showroom sales with OKD design support Showrooms feeling stuck in the balance
Read More …
For any kitchen cabinet distributor needing to grow their business more efficiently, the solution is literally at your fingertips:
For any kitchen cabinet distributor needing to grow their business more efficiently, the solution is literally at your fingertips:
For any kitchen cabinet distributor needing to grow their business more efficiently, the solution is
Read More …
Not every kitchen lead is ready for design. Some are serious buyers with a real project, a clear timeline, and
Not every kitchen lead is ready for design. Some are serious buyers with a real project, a clear timeline, and
Not every kitchen lead is ready for design. Some are serious buyers with a real project,
Read More …
A kitchen showroom can seem like its leads are flowing, when in reality, there are roadblocks that keep it falling
A kitchen showroom can seem like its leads are flowing, when in reality, there are roadblocks that keep it falling
A kitchen showroom can seem like its leads are flowing, when in reality, there are roadblocks
Read More …
A concept design is one of the most useful tools a kitchen sales team can have when used the
A concept design is one of the most useful tools a kitchen sales team can have when used the
A concept design is one of the most useful tools a kitchen sales team can
Read More …
A lot can go wrong when the first kitchen consultation is too loose. Let’s say that someone calls in
A lot can go wrong when the first kitchen consultation is too loose. Let’s say that someone calls in
A lot can go wrong when the first kitchen consultation is too loose. Let’s say
Read More …
OKD’s plug-and-play system will get you kitchen sales you never considered. What do we mean by “Plug-and-Play”? In the tech
OKD’s plug-and-play system will get you kitchen sales you never considered. What do we mean by “Plug-and-Play”? In the tech
OKD’s plug-and-play system will get you kitchen sales you never considered. What do we mean by
Read More …
There’s an important shift happening in successful kitchen showroom designers and owners that are helping them scale; The traditional
There’s an important shift happening in successful kitchen showroom designers and owners that are helping them scale; The traditional
There’s an important shift happening in successful kitchen showroom designers and owners that are helping
Read More …
A customer is ready to move forward. The first conversation went well, the project looks promising, and the sales
A customer is ready to move forward. The first conversation went well, the project looks promising, and the sales
A customer is ready to move forward. The first conversation went well, the project looks
Read More …
Increasing each customer’s contract amount (when mutually beneficial) can make or break a kitchen showroom.Showrooms that make it sell cabinets
Increasing each customer’s contract amount (when mutually beneficial) can make or break a kitchen showroom.Showrooms that make it sell cabinets
Increasing each customer’s contract amount (when mutually beneficial) can make or break a kitchen showroom.Showrooms that
Read More …
Have you ever dealt with ‘kitchen design/quote fatigue’? If you think the answer is no, but you feel exhausted
Have you ever dealt with ‘kitchen design/quote fatigue’? If you think the answer is no, but you feel exhausted
Have you ever dealt with ‘kitchen design/quote fatigue’? If you think the answer is no,
Read More …
The kitchen business is full of showrooms eager to give away kitchen designs to pretty much anyone. It doesn’t
The kitchen business is full of showrooms eager to give away kitchen designs to pretty much anyone. It doesn’t
The kitchen business is full of showrooms eager to give away kitchen designs to pretty
Read More …
Today, I want to demonstrate how to free your kitchen showroom salespeople. Freeing them to do what comes naturally: sell
Today, I want to demonstrate how to free your kitchen showroom salespeople. Freeing them to do what comes naturally: sell
Today, I want to demonstrate how to free your kitchen showroom salespeople. Freeing them to do
Read More …
When dealing with potential kitchen customers, you’re not just selling cabinets – you're listening for the future. Listen closely
When dealing with potential kitchen customers, you’re not just selling cabinets – you're listening for the future. Listen closely
When dealing with potential kitchen customers, you’re not just selling cabinets – you're listening for
Read More …
It’s about getting more quotes to more potential customers In this article: Simple steps to boost kitchen showroom sales growth
It’s about getting more quotes to more potential customers In this article: Simple steps to boost kitchen showroom sales growth
It’s about getting more quotes to more potential customers In this article: Simple steps to boost
Read More …
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industry sales insights
and strategies…
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