The Concept Design Method

The Concept
Design Method

Imagine if…

Imagine if…

Your daily email feed is populated with completed designs and estimates – for leads that contacted you only three days ago. That fully arm you for their first sales meetings.

Without taking measurements or lengthy design interviews.

It’s a reality with our Concept Designs.

We get your new leads’ kitchen designs packaged – and ready to be sold at first sales meetings.

Concept Designs allow you to quickly determine if you’re both on track with the project’s vision and budget. And how leads would like to proceed.

Go from
reactively designing
to proactively Selling

The Perks of the
Concept Design Method

  • Lets leads start their design online with either showroom guidance - or on their own.
  • Delivers initial designs and pricing within two days – without at-home measurements or lengthy interviews.
  • Introduces pricing in the first meeting instead of tiptoeing around budget discussions.
  • Encourages buyers to sign design retainers before assigning resources to their project.
  • Keeps sales teams focused on engaging your best leads and coordinating follow-ups.

Why we’re Unique:

Proprietary Concept Design
Technology

Why we’re Unique:

Proprietary
Concept Design
Technology

  • Accurate Measurements without In-Home Visits

    Our video walk-through explains how prospects can take simple photos and videos of their space, which OKD’s software converts into floor plans with solid measurements.

  • Skip Lengthy Design Interviews

    Our online intake form asks the right questions to personalize a prospect’s design. Leads can complete the form with a salesperson or on their own. Clickable design choices, photo uploads, and notes result in comprehensive design preferences.

  • Come to First Meetings with Pricing in hand

    Our Concept Designs are made with 2020 catalogs from your selected cabinet brand. You’ll receive List Pricing to calculate a quote, along with countertop templates, cabinet box, and pull counts.

How to Start

How to Start

Design Trial Tests

Showroom staff completes
two design trials to understand
and approve the process.

Start My Design

Integrate our Start My Design button and intake form on your website.

Cabinet Brand

Select the cabinet brand we’ll use
for pricing and designs.

Design Feedback

Continuously compare lead design submittals to their Concept Designs to assure quality compliance.

Let’s talk about
designing for buyers,
not tire-kickers

Let’s talk
about designing
for buyers, not
tire-kickers

Frequently asked
questions

Concept Design Method is a technology-enabled sales process and service that helps kitchen businesses conclude their first sales meetings with either design retainers—or the confidence to move on to their next lead. Our mixture of processes, tools, and design support streamline the kitchen quoting process—from client intake to final revisions.

Coming to your early client meetings with design renderings and pricing does a few things.

  1. It impresses the client and helps them settle on a direction and budget
  2. You’ll speed up the process of settling on materials, designs, and costs—and shorten your sales cycles by days or weeks.
  3. It’ll scare off anyone who can’t come close to your quote, so you never waste resources on tire kickers or prospects who expect free designs.

Ideally, kitchen designing is only done to sell. But a lot of resources get spent creating them for leads who will never buy. By embedding our initial design services and quoting tools early on in the sales process, you ensure you only invest in prospects who are likely to invest in you, too.

We have a tried-and-true online design preference intake form where we get all of the necessary information to create an initial design. Your clients can fill out the survey directly online or have your team help them fill it out.

We complete initial Concept Designs within two days.

Yes we can handle revisions, and we turn them around within two days for each set of revisions.

See more FAQs here…

See more FAQs here…